November 4th, 2015

Flavored Chip Attack

I am a sucker for weird potato chips, so when I saw Trader Joe’s Turkey and Stuffing Seasoned kettle chips I knew I had to try them. That reminded me that I never flogged about the Lay's Do us a Flavor contest (New York Reuben, West Coast Truffle Fries, Greektown Gyro and Southern Biscuits and Gravy) chips, so here it all is.
The TJ's chips promise "all the flavor of Thanksgiving in each potato chip," and it delivers (other than cranberry, but I understand why they omitted that flavor). There are a ton of herbs (parsley, sage, and thyme) with a kick of black pepper as well as salt, onion powder and celery. It's really the subtle hint of sage that differentiates this from a run-of-the-mill sour cream and onion chip. The chip is a thick cut and crunchy – a perfect vehicle for the flavors. My friend Hallie commented, "the chips made me want to not cook Thanksgiving dinner and just eat a bowl of these instead – it's easier and cheaper."

I wish I could rave about the Lay's chips as well, but the New York Reuben and Greektown Gyro were failures. Sauerkraut is just not a great chip flavor. Steve inadvertently ate a gyro chip and spit it out. I was most excited about Southern Biscuits and Gravy (you know how I love my biscuits) but it was a disappointment. There was no hint of biscuit or gravy. West Coast Truffle Fries was the most successful, but that makes sense – it was just chips sprinkled with truffle oil. Last year's ginger wasabi chip was more interesting and innovative than all of this year's entries.